Training Partner Application Package 2017 - Canadian Red

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Training Partner Application Package 2017 - Canadian Red

Transcript Of Training Partner Application Package 2017 - Canadian Red

Training Partner Application Package
FIRST AID
2017
1.877.356.3226 | redcross.ca

Table of Contents

2
Introduction
2 What is a Red Cross Training Partner?
2 Features and Benefits of Being a Red Cross Training Partner
9
Delivery Plan Outline

4
Steps to Become a Red Cross Training Partner
4 Step 1: Review the Business Considerations Checklist and Create a Delivery Plan
4 Step 2: Complete the Application and Cover Letter
4 Step 3: Sign the Agreement
5 Step 4: Set up the Account
10
Financial Analysis
10 Sample Scenario

6
Business Considerations Checklist
6 Insurance and Liability
7 Business Name/Records
7 Business Licence
7 Land Use and Zoning
7 Accounting and Tax
7 Human Resources
8 Equipment and Facilites
8 Customer Service
8 Marketing and Advertising
12
Application Submission Checklist

Training Partner Application Package FIRST AID

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Introduction

What is a Red Cross Training Partner?
Red Cross Training Partners may be large or small businesses, community or municipal organizations, corporations, or other organizations that have an agreement with the Red Cross to conduct training with Red Cross certified Instructors.
Red Cross Training Partners are approved after an application process, and must agree to offer Red Cross courses according to National Program Standards, which are established by the Red Cross for the delivery of its courses. Failure to comply with National Program Standards may result in immediate termination of the Training Partner Agreement.

Features and Benefits of Being a Red Cross Training Partner

The Red Cross has been a leader in first aid and swimming and water safety training in Canada for more than 60 years.

Brand awareness is well established for Red Cross training. You are able to leverage this awareness to increase your business profile.

Red Cross First Aid courses meet the requirements of provincial/ territorial worker safety and insurance boards (with the exception of Quebec).

You are able to provide your customers with training that meets their need for legislative compliance.

Reliable customer service from the Red Cross and friendly, efficient provision of materials and supplies.

Your needs are addressed in a timely and efficient manner, and materials are delivered right to your door, saving you time and money.

Professional, high-quality research and program development.

You can be confident that you are providing the latest and best training possible, and assured that your clients are getting the best value for their training dollar.

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Effective marketing tools for program visibility and promotion.
Dedicated representatives available for consultation and business development support.
Full spectrum of courses available to suit many ages and interests.
Access to the Red Cross certification database, an online registration tool.
Through the Red Cross certification database, third parties can post upcoming course dates on redcross.ca, a highly visible website.
Certification and program materials are competitively priced.

You can market yourself with professional materials without the expense of creating them yourself or hiring a third party.
Personalized, one-on-one support and an effective resource to answer questions and help build your business.
You can provide a whole range of community and industry-based programs or target a specific niche, giving you flexibility.
Submit course rosters and register course participants electronically. Create repeat business by accessing a database reporting system.
Promote your courses directly through the Red Cross national website.
Training is accessible to everyone with margins which allow Training Partners to make a profit or to offer programs as a community service.

Don’t just take our word for it—here is what one of our current Training Partners has to say:
“Moving to the Red Cross from another first aid training organization was one of the best business decisions I have ever made. Customers recognize the Red Cross brand as a professional, trustworthy and quality service provider which makes it easier for me as a Red Cross Training Partner to sell my first aid training services. My business has grown tenfold since I switched organizations. Moreover, ordering product from the Red Cross Contact Centre is easy and efficient.” — Ontario Training Partner

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1
CLICK HERE Prospective Training Partner Tools and Information
2

Steps to Become a Red Cross Training Partner
STEP 1: Review the Business Considerations Checklist and Create a Delivery Plan
Reviewing our Business Considerations Checklist is the starting point to determine whether to become a Red Cross Training Partner.
Starting any business has associated costs. In addition to looking at the business considerations, you need to have a training delivery plan. We address some questions you should consider and provide an analysis of the financial commitments associated with starting a business.
Check online for information and resources to assist you at redcross.ca/partner.
STEP 2: Complete the Application and Cover Letter
Complete and return the following to the Red Cross: „„ Application form „„ Cover letter, which outlines • your training delivery plan, including elements of the Business Considerations Checklist; • the geography for which you are seeking to be a Training Partner; • additional information about your experience with the Red Cross or other first aid programs; and • business references (if appropriate). „„ Non-refundable application fee of $250 CAD
Notes: 1. Applications will be considered based on our assessment of the local need. For some markets we
may not require additional Training Partners. We recommend you complete a market analysis of your own prior to submitting your application. 2. Individuals with no experience will be encouraged to work for an existing Red Cross Training Partner prior to applying. 3. The application process will take a minimum of 4 to 6 weeks to complete.

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3

STEP 3: Sign the Agreement

After you receive approval notification, you will be required to sign an agreement with the Red Cross. Please review the agreement carefully.

You will also be required to provide the following:
„„ Certificate of insurance (you will be required to name Red Cross as “additional insured”)
„„ Registration of business name where applicable „„ Payment of all required fees

Note—Annual Training Partner Fees:
Red Cross Training Partners may pay an annual fee. This fee provides access to online tools and resources, supports our marketing of your courses through our website, and provides you with ongoing support from the Red Cross.

4

STEP 4: Set up the Account

When the Red Cross has received and signed your agreement, you will be asked to complete an online orientation. Once this orientation is completed you will receive the following:

„„ Customer number „„ Account number and password for Shop Red Cross (online ordering) „„ Red Cross Training Partner ID and password for online tools „„ Red Cross Training Partner Resource Guide „„ Access to Training Partner logo for marketing purposes

Only when you receive a letter confirming your Red Cross Training Partner account and have either received the required Instructor training or hired an Instructor can you start marketing your business and advertising your courses.

Still have questions? 1.877.356.3226

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CLICK HERE Insurance Provider Information

Business Considerations Checklist
Red Cross Training Partners are responsible for all operational and administrative aspects of their business.
Review and complete the following Business Considerations Checklist as a first step to becoming a Training Partner. This list provides an overview of the administrative, financial, and legal responsibilities you need to fulfill in order to establish your business and complete your application to become a Training Partner.
The Red Cross recommends that you seek counsel from accounting and legal professionals. Review the following checklist for items that may impact your business:
„„ Insurance and liability „„ Business name/records (e.g., registration of business name and URL) „„ Business licence „„ Land use and zoning „„ Accounting and tax (e.g., GST/HST) „„ Human resources (e.g., list of Instructors and their qualifications) „„ Equipment and facility (e.g., rent or purchase) „„ Customer service (e.g., methods of payment, registration) „„ Marketing and advertising
Insurance and Liability
…… Look into liability insurance. The Red Cross does not provide liability insurance to Training Partners, and home insurance is not adequate to meet business requirements. Discuss your options with your insurance agent. If using a rented or borrowed facility, check if the owners provide liability insurance coverage.
…… Obtain proof of commercial general liability insurance. Red Cross Training Partners are required to carry commercial general liability insurance. This insurance will protect you against claims for: • a personal injury that occurs during your course, • errors and omissions, • damage to the teaching facility that occurs during your course, and • property damage or loss related to your business as a Red Cross Training Partner.
Please note: 1. You will be asked to list the Canadian Red Cross as “additional insured”. This is a normal practice and does not increase the cost. 2. Red Cross conducts a random annual audit on Training Partners to verify insurance is maintained. The Red Cross will not sign a Training Partner agreement with you without a certificate of insurance.

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CLICK HERE Canada Business Website
CLICK HERE Canada Revenue Agency Website
CLICK HERE Canadian Red Cross Program Standards

Business Name/Records
…… Register your business with the provincial/territorial Registrar of Companies if you are going to operate under a business name (not a personal name) as a sole proprietorship or as a partnership or limited company. A registration package is available through provincial/ territorial small business offices as well as online through the Government of Canada. Note: Register your name before obtaining a business licence.
…… If you are operating a business and have self-employment income, set up records and an accounting system. Contact your local Canada Revenue Agency branch for more information on the records you need for tax purposes.
Business Licence
…… Review municipal requirements (chamber of commerce or city hall) for business licences. …… Contact the municipal or town office in the community in which the business will operate.
Small-business development centres in some urban areas, and on the Web, can provide help.
Land Use and Zoning
…… Check with municipal authorities to ensure that you are conforming to the zoning and building regulations for the area where you are running your business.
Accounting and Tax
…… Federal and provincial/territorial taxation laws may affect your operations. Contact the Canada Revenue Agency and your provincial/territorial taxation branch for information.
…… First aid courses may be exempt from GST when classified as a life skills course.
Human Resources
…… Hire only certified Red Cross Instructors. Proof of current certification should be provided by the Instructor or may be verified with the Red Cross Contact Centre.
…… Ensure you have appropriate staffing to support registration and billing. …… Ensure you have staffing to complete required data entry. …… Screen staff, check references, and ask for a criminal record check (as appropriate).

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CLICK HERE Canadian Red Cross Program Standards
CLICK HERE Canadian Red Cross First Aid Equipment List
CLICK HERE Training Partner Graphic Standards

…… Ensure that you comply with all employee obligations, including provincial/territorial worker safety and insurance board coverage, occupational health and safety regulations, unemployment premiums, and Canada Pension Plan and personal income tax deductions as per federal and provincial/territorial laws. The Red Cross recommends you seek counsel from accounting and legal professionals regarding human resources.
Equipment and Facilities
…… Red Cross National Program Standards outline the equipment that is required and recommended for all courses.
…… You will need to determine whether you will purchase or rent equipment. …… The facility you use may restrict the size (capacity) and type of training you can offer. Please
check the Red Cross National Program Standards for size requirements and with provincial/ territorial worker safety and insurance boards to ensure that you fully comply with appropriate legislation.
Customer Service
…… You will need to determine which methods of payment you will accept (e.g., credit card or cheque). You will need to determine a refund policy for your customers.
…… With online registration systems, you will need to investigate payment certificates to ensure payment can be made online in a secure manner.
…… You also need to put in place a system to accept calls with voice mail, using a business rather than a personal message. Discuss features that will allow you to do this with your telephone or cable provider.
Marketing and Advertising
…… To market your training business, you need to consider what means you will use to generate leads for your business, for example, print, email, or trade shows.
…… If you are creating a website, you will need to register a domain name. Carefully review the Training Partner Graphic Standards for use of Red Cross proprietary logos. To avoid issues, you can have your design pre-approved.
…… Red Cross Training Partners are required to use the Red Cross certification database and will have their upcoming training courses automatically listed on our website (redcross.ca/ findacourse). Thousands of people each day use the Red Cross website to find courses in their area. More information is provided in our Red Cross Training Partner Resource Guide. Training on the certification database is part of your orientation process. For more information regarding insurance, equipment, or course supplies, please check with Red Cross.

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Delivery Plan Outline

CLICK HERE Business Plan Website
CLICK HERE Microsoft Office Website
CLICK HERE Canada Business Website
CLICK HERE Canadian Red Cross Program Standards

Below is a list of considerations for you to review as you develop your delivery plan. A delivery plan should cover the specifics of what you will offer to whom.
Training Market: „„ Who you plan to train (the specific groups you will target) „„ What course(s) your group(s) require(s) „„ How many employees in each business require training (check redcross.ca/firstaidlegislation for information) „„ Who your competition in the training market will be
Course Offerings: „„ Which courses you will offer—this may depend on the First Aid Instructors you have or your own personal training level „„ How you will schedule courses (e.g., how many courses, which days of the week, time of day, etc.) „„ What equipment and materials you will need for the specific courses—all required and recommended equipment and materials are listed in the National Program Standards
Customer Service/Delivery: „„ How you will handle payments, billing, refunds „„ How customers will contact your business—via website, telephone, etc. „„ Where you will provide training—rented or owned space
Course Set Up: „„ Entry of courses into the Red Cross certification database for promotion on redcross.ca/ findacourse „„ Submission of roster (participant completion) in Red Cross certification database after the course

In addition to creating a delivery plan, developing a small-business plan can also help you start or build your training business. Business plan templates are available on the websites listed below:

bplan.com

office.microsoft.com

www.canadabusiness.ca/eng/page/2865/

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